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Raum Kitchens Brings a More Transparent Approach to Buying Custom German Kitchens in the U.S
eTradeWire News/10849241
The New York kitchen company combines German-made cabinetry with a structured, creditable design process designed to give homeowners greater pricing clarity before they place an order.
BROOKLYN, N.Y. - eTradeWire -- Raum Kitchens, a New York-based custom kitchen company specializing in German-made cabinetry, is taking a different approach to the traditional luxury kitchen showroom model: transparent pricing, a clearly defined design process, and professional design services that are credited toward the customer's cabinetry purchase.
With its design studio in DUMBO, Brooklyn, Raum Kitchens works with homeowners, architects, designers, and developers in New York and across the United States to design custom kitchens manufactured in Germany and delivered directly to the project.
Rather than building the cost of extensive showroom operations and complimentary design work into every kitchen sold, Raum separates the process into clearly defined stages.
A Design Process Built Around Transparency
The Raum Kitchens process begins with an initial consultation to understand the project, space, style, timeline, and approximate budget.
Customers who want to move forward can then engage Raum's professional kitchen design services. Design fees are not an additional charge added on top of the kitchen purchase — they are credited toward the cabinetry order when the customer proceeds with Raum Kitchens.
The purpose of the process is to allow the design team to dedicate professional resources to developing each project while giving the client a much clearer understanding of the proposed kitchen before making a major purchasing decision.
The process includes detailed kitchen planning, photorealistic visualization, material selection, technical development, and pricing based on the actual proposed configuration.
"A custom kitchen is a significant purchase, and we don't believe a homeowner should have to make that decision based on a vague estimate or a sales pitch," said Valentin Prijilevschi, Founder & CEO of Raum Kitchens. "Our goal is to show the client what we're proposing, what it will cost, and what they're receiving before we ask them to place the cabinetry order."
More on eTradeWire News
Less Sales Pressure, More Design Collaboration
Raum Kitchens' model was deliberately structured around consultation and collaboration rather than traditional showroom selling.
Clients can begin remotely or visit the company's DUMBO design studio for an in-person consultation. The design team works directly with homeowners and can collaborate with architects, interior designers, contractors, and developers throughout the process.
This approach is particularly important for custom European cabinetry, where precision matters and decisions involving appliances, plumbing, electrical locations, fillers, panels, cabinetry dimensions, and installation conditions need to be resolved before manufacturing begins.
Rather than treating design simply as a tool to close a sale, Raum treats design as a professional stage of the project.
The result is a process intended to give clients greater clarity about their kitchen before committing to manufacturing.
German-Made Cabinetry Without the Traditional Showroom Markup
Raum Kitchens specializes in custom cabinetry manufactured in Germany, including cabinetry produced by Beckermann Küchen.
Cabinetry arrives pre-assembled and is available in a broad range of finishes, materials, and configurations. Raum projects can incorporate integrated appliances, handleless cabinetry, interior organization systems, custom pantry solutions, and other features typically associated with premium European kitchens.
The cabinetry is supported by a 20-year cabinet warranty, while Blum hardware carries a lifetime warranty.
Raum's direct business model is designed to put more of the client's budget into the kitchen itself rather than into the overhead traditionally associated with luxury retail showrooms.
Making Custom Kitchen Pricing Easier to Understand
One of the challenges Raum Kitchens aims to address is the difficulty homeowners face when comparing prices for genuinely custom kitchens.
Unlike standardized products, the final cost of a custom kitchen depends on dimensions, cabinetry configuration, finishes, interior accessories, appliance integration, and numerous project-specific decisions. Two kitchens of similar size can therefore have significantly different prices.
More on eTradeWire News
Raum has developed its process around progressively increasing pricing accuracy as more information about the project becomes available.
Homeowners can first receive an initial project assessment and estimate before deciding whether they want to proceed into detailed design.
"Transparency doesn't mean pretending that a custom kitchen can be accurately priced from a single photograph or square-foot number," said Valentin Prijilevschi. "It means explaining what affects the price, showing the client the design, and giving them enough information to make an informed decision."
From Initial Estimate to a Fully Developed Kitchen
The process begins with an initial conversation about the project and budget. As the project progresses, Raum's designers develop the layout, cabinetry configuration, finishes, functionality, and visualization before moving into detailed technical planning and manufacturing.
Paid design work is therefore not positioned as a separate product added to the cost of the kitchen. When a client proceeds with the cabinetry purchase, the applicable design fees are credited toward the order.
This structure allows Raum to dedicate professional design time to serious projects while giving clients a tangible design deliverable and a clearer understanding of what they are purchasing.
A Hybrid Model: Online or in Brooklyn
Although Raum Kitchens serves projects nationwide, homeowners who want to experience the cabinetry and materials in person can visit the company's DUMBO, Brooklyn design studio by appointment.
The studio allows clients to see cabinetry finishes, construction details, materials, and hardware firsthand while working directly with the design team.
For clients outside New York, much of the same process can be completed remotely through online consultations, detailed drawings, material selections, and photorealistic visualization.
This hybrid model allows Raum Kitchens to combine the personalized service of a local design studio with the reach of a nationwide cabinetry company.
Raum Kitchens
www.Raumkitchens.com
81 Prospect Street
DUMBO, Brooklyn, New York
With its design studio in DUMBO, Brooklyn, Raum Kitchens works with homeowners, architects, designers, and developers in New York and across the United States to design custom kitchens manufactured in Germany and delivered directly to the project.
Rather than building the cost of extensive showroom operations and complimentary design work into every kitchen sold, Raum separates the process into clearly defined stages.
A Design Process Built Around Transparency
The Raum Kitchens process begins with an initial consultation to understand the project, space, style, timeline, and approximate budget.
Customers who want to move forward can then engage Raum's professional kitchen design services. Design fees are not an additional charge added on top of the kitchen purchase — they are credited toward the cabinetry order when the customer proceeds with Raum Kitchens.
The purpose of the process is to allow the design team to dedicate professional resources to developing each project while giving the client a much clearer understanding of the proposed kitchen before making a major purchasing decision.
The process includes detailed kitchen planning, photorealistic visualization, material selection, technical development, and pricing based on the actual proposed configuration.
"A custom kitchen is a significant purchase, and we don't believe a homeowner should have to make that decision based on a vague estimate or a sales pitch," said Valentin Prijilevschi, Founder & CEO of Raum Kitchens. "Our goal is to show the client what we're proposing, what it will cost, and what they're receiving before we ask them to place the cabinetry order."
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Less Sales Pressure, More Design Collaboration
Raum Kitchens' model was deliberately structured around consultation and collaboration rather than traditional showroom selling.
Clients can begin remotely or visit the company's DUMBO design studio for an in-person consultation. The design team works directly with homeowners and can collaborate with architects, interior designers, contractors, and developers throughout the process.
This approach is particularly important for custom European cabinetry, where precision matters and decisions involving appliances, plumbing, electrical locations, fillers, panels, cabinetry dimensions, and installation conditions need to be resolved before manufacturing begins.
Rather than treating design simply as a tool to close a sale, Raum treats design as a professional stage of the project.
The result is a process intended to give clients greater clarity about their kitchen before committing to manufacturing.
German-Made Cabinetry Without the Traditional Showroom Markup
Raum Kitchens specializes in custom cabinetry manufactured in Germany, including cabinetry produced by Beckermann Küchen.
Cabinetry arrives pre-assembled and is available in a broad range of finishes, materials, and configurations. Raum projects can incorporate integrated appliances, handleless cabinetry, interior organization systems, custom pantry solutions, and other features typically associated with premium European kitchens.
The cabinetry is supported by a 20-year cabinet warranty, while Blum hardware carries a lifetime warranty.
Raum's direct business model is designed to put more of the client's budget into the kitchen itself rather than into the overhead traditionally associated with luxury retail showrooms.
Making Custom Kitchen Pricing Easier to Understand
One of the challenges Raum Kitchens aims to address is the difficulty homeowners face when comparing prices for genuinely custom kitchens.
Unlike standardized products, the final cost of a custom kitchen depends on dimensions, cabinetry configuration, finishes, interior accessories, appliance integration, and numerous project-specific decisions. Two kitchens of similar size can therefore have significantly different prices.
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Raum has developed its process around progressively increasing pricing accuracy as more information about the project becomes available.
Homeowners can first receive an initial project assessment and estimate before deciding whether they want to proceed into detailed design.
"Transparency doesn't mean pretending that a custom kitchen can be accurately priced from a single photograph or square-foot number," said Valentin Prijilevschi. "It means explaining what affects the price, showing the client the design, and giving them enough information to make an informed decision."
From Initial Estimate to a Fully Developed Kitchen
The process begins with an initial conversation about the project and budget. As the project progresses, Raum's designers develop the layout, cabinetry configuration, finishes, functionality, and visualization before moving into detailed technical planning and manufacturing.
Paid design work is therefore not positioned as a separate product added to the cost of the kitchen. When a client proceeds with the cabinetry purchase, the applicable design fees are credited toward the order.
This structure allows Raum to dedicate professional design time to serious projects while giving clients a tangible design deliverable and a clearer understanding of what they are purchasing.
A Hybrid Model: Online or in Brooklyn
Although Raum Kitchens serves projects nationwide, homeowners who want to experience the cabinetry and materials in person can visit the company's DUMBO, Brooklyn design studio by appointment.
The studio allows clients to see cabinetry finishes, construction details, materials, and hardware firsthand while working directly with the design team.
For clients outside New York, much of the same process can be completed remotely through online consultations, detailed drawings, material selections, and photorealistic visualization.
This hybrid model allows Raum Kitchens to combine the personalized service of a local design studio with the reach of a nationwide cabinetry company.
Raum Kitchens
www.Raumkitchens.com
81 Prospect Street
DUMBO, Brooklyn, New York
Source: Raum Kitchens
Filed Under: Furniture
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