HOUSTON - eTradeWire -- Optimum, an award-winning technology consulting firm, today announced an official partnership with ScreenCloud, a hardware-agnostic digital signage platform trusted by more than 10,000 organizations worldwide. As a certified ScreenCloud partner, Optimum provides strategy, network design, data integration, and ongoing optimization services to help organizations extend their digital workplace beyond the desktop and reach deskless, field, and frontline employees at scale.

ScreenCloud is a workplace communication platform that connects to more than 80 apps and integrations, including Microsoft 365, SharePoint, Power BI, and Teams, making it the only signage platform built to power a full communications stack rather than a single screen. Designed for scale and with local content controls that let individual locations tailor what appears on their own screens, it turns breakrooms, factory floors, and public-facing locations into live dashboards and real-time communications. The platform includes SOC 2 certification, single sign-on, and role-based permissions, giving IT the confidence to scale a screen network across many locations at once.

Too many organizations still treat digital signage as an afterthought rather than a core communication channel alongside email, the intranet, and mobile apps. An intranet that goes unread or an app that goes unopened usually needs more visibility, not more content, and a well-connected screen network can be the nudge that sends employees back to the platforms already built for them. Together, Optimum and ScreenCloud treat signage as that fourth channel from day one, connecting it directly to the systems an organization already runs instead of standing it up in isolation.

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"Most organizations think of digital signage as a hardware project, when the real work is making sure the right data reaches the right screen without anyone lifting a finger twice," said Brian Long, Client Development and Success Manager at Optimum. "ScreenCloud is the first signage platform we've worked with that plugs directly into the Microsoft and intranet environments our clients already run."

"We hear this constantly from customers: they've got no shortage of communication channels, but they're still not reaching employees, desk-based or frontline, with the right content at the right time. That's exactly where the combination of Optimum and ScreenCloud comes in. Optimum knows how to make these environments work strategically for complex organizations, and ScreenCloud gives them a channel built to actually plug into the tools they're already running. Together, we help customers close that gap—making sure the channels they invest in are reaching people, not just adding to the noise." — Paddy La Torre, Head of Partnerships, ScreenCloud

Optimum serves state and local government, higher education, construction and manufacturing, logistics, and enterprise retail organizations, helping connect deskless workforces while addressing industry-specific needs such as safety compliance, operational communications, and distributed team alignment. Backed by a broader digital workplace practice spanning Microsoft 365, ShortPoint, Staffbase, Fresh Intranet, Power BI, Microsoft Fabric, and Databricks, Optimum ensures ScreenCloud deployments complement and strengthen existing technology investments rather than duplicate them.

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To learn more or request a free assessment, visit https://optimumcs.com/screencloud-consulting-services/

About Optimum
Optimum is an award-winning technology consulting firm helping organizations modernize how they work through AI, data, automation, and enterprise platform solutions. As an official partner of ScreenCloud, ShortPoint, Fresh Intranet, Staffbase, Microsoft, ServiceNow, Make, OutSystems, and other leading platforms, Optimum provides the strategic depth and technical expertise to help clients move from technology investment to measurable business outcomes.

Learn more at optimumcs.com.

About ScreenCloud
ScreenCloud is the workplace communication platform that makes sure the right message reaches the right people, on every screen, every time. It connects the tools you already use, gives you complete control over what shows up on screens, and delivers the data to prove it's landing with your audience. The result: employees who are genuinely informed, leaders who can measure what matters, and IT teams who can finally focus on other tasks.

Visibly Better Communication—see it in action at screencloud.com.