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Fake Danisa: what exactly it is – is it really a counterfeit product?

Danisa is a premium butter cookies brand with long established global market presence. Danisa butter cookies has been sold in more than 60 countries and very popular in Asia region, especially in China and Vietnam.

COPENHAGEN, Denmark - Dec. 21, 2017 - eTradeWire -- Danisa is a premium butter cookies brand with long established global market presence. Danisa butter cookies has been sold in more than 60 countries and very popular in Asia region, especially in China and Vietnam.

Danisa butter cookies were created based on original Danish recipe passed down through generations of master bakers. The Danisa creation process starts with selecting butter and milk of the finest grade. Then every natural ingredient is carefully measured against strict standards. Every pieces of Danisa is made with passion to perfection and high attention to detail in order to create and develop the finest, most delicious, delightful, and wonderful butter cookies.

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Danisa Butter Cookies has 6 types of shape: Butter Pretzel, Sugar Slice, Harvest Moon, Vanilla Ring and Currant Crunch. All of those creation have delighted Danisa customers world-wide.

Danisa production and manufacturing process is overseen by Danish Speciality Foods, a food company registered in Copenhangen, Denmark. Beside controlling the production in Denmark, Danish Speciality Foods has a licensing agreement with PT. Mayora Indah, Tbk to expand its production capacity through biscuit factory in Indonesia and recently built new plant in Shandong, China.

The Danish Speciality Foods is strictly guarded against the consistent requirements of original Danish recipe for the production of Danisa Butter Cookies in every country, so the Danisa Butter Cookies which produced in Indonesia and China are the same as the one produced in Denmark.

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For a global brand like Danisa that is available in many countries, having multiple sources of production is common and practical to ensure that it can cover the massive demands from different parts of the world. This butter cookie manufactured outside of Denmark and we could not be mentioned that they were fake, as all the production of butter cookies following the standard rules and given by Danish Speciality Foods in Denmark. This practice is commonly used by other global brands around the world.

The Danisa Butter Cookies purchased in Denmark, USA, Vietnam and the Middle East are original, despite made in Indonesia or China. Because the local manufacturing partners have licenses to distribute Danisa Butter Cookies. There is no such thing as Fake Danisa.

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Source: DSF
Tags: Consumer

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