TOMAR, Portugal - eTradeWire -- Philippe Borremans, a renowned expert in the field of Public Relations and Corporate Communication, has announced the launch of "Wag The Dog," a newsletter and accompanying podcast focused on risk communication, crisis communication, and the transformative role of technology and AI in these fields.

The "Wag The Dog" newsletter consolidates insights and experiences, providing subscribers with a comprehensive and engaging exploration of industry trends. The related podcast offers an audio version of the newsletter, allowing professionals to stay informed on the go.

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About "Wag The Dog" Newsletter: "Wag The Dog" is not just another newsletter. It's a platform that delves into the complexities of risk and crisis communication, exploring how technology and AI are reshaping these vital areas. Subscribers can expect in-depth articles, expert interviews, and curated insights that challenge conventional thinking.

About "Wag The Dog" Podcast: The podcast extends the reach of the newsletter, offering an audio version for those who prefer to listen rather than read. It's a convenient way for PR and communication professionals to stay updated and engaged with the latest insights in the industry.

Why "Wag The Dog"? The name "Wag The Dog" is a nod to a podcast Philippe produced some years ago and a reference to the art of shifting narratives in the field of Public Relations. It's about challenging the norm, sparking fresh ideas, and providing real value to professionals in the industry.

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Subscription Information: Subscribing to "Wag The Dog" is simple and free. Interested professionals can sign up at www.wagthedog.io to receive the newsletter directly in their inbox and access the podcast through popular podcast platforms.

About Philippe Borremans: Philippe Borremans, author of "Mastering Crisis Communication with ChatGPT", is a seasoned Public Relations and Corporate Communication expert with a passion for exploring the intersection of technology, risk communication, and crisis management. His insights and expertise have made him a sought-after speaker, author, and consultant in the industry.