RICHMOND, Va. - eTradeWire -- RICHMOND, VA  — For golfers trying to make sense of the launch monitor market, the research process has always been fragmented: manufacturer spec sheets that omit real-world performance, review sites with inconsistent methodology, and no easy way to compare models side by side. Yardstick Golf set out to fix that.

The company today released a free launch monitor comparison tool covering 27 devices and approximately 50 data points per unit — one of the most detailed publicly available resources of its kind. The tool spans the full market range, from entry-level devices under $500 to professional-grade simulators approaching $20,000, and includes models from Garmin, SkyTrak, Foresight, Full Swing, Rapsodo, Square Golf, and more than 20 other manufacturers.

What sets the tool apart is its inclusion of real buyer satisfaction data alongside technical specifications — giving shoppers a complete picture of ownership experience, not just on-paper performance. Users can filter by budget, sensor type, software ecosystem, portability, and outdoor usability, then compare up to three units side by side in a single view. Automatic coupon codes are surfaced at checkout, potentially saving buyers hundreds of dollars.

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The tool requires no account creation and no email address. It is completely free to use at https://yardstickgolf.com/launch-monitor-simulator/

"Buying a launch monitor is one of the most expensive decisions a serious golfer makes, and until now, they've had to piece together information from a dozen different sources. We built the tool we always wished existed — one place, all the data, completely free."

— Reid Colson, Founder, Yardstick Golf

Yardstick Golf is a data-driven golf simulator resource founded by Reid, a former Chief Data and Analytics Officer with Fortune 500 experience, who has spent over a decade conducting structured buyer surveys, hands-on testing, and independent research to help golfers make smarter decisions about simulator technology. With more than 2,000 customers, 75,000 followers, and 50+ published surveys, Yardstick Golf is one of the most research-intensive golf simulator resources available online.