LONDON - eTradeWire -- Are you facing a tricky situation and need to change the direction your ship is heading? This article asks what is a War Game and how to do one.

What is Competitive Intelligence?

Competitive Intelligence is the ethical collection and analysis of competitive information to enable you to avoid surprises, think more moves ahead, and minimise uncertainty to enable more informed strategic decisions. It gives you the ability to differentiate yourself and stay ahead of the competition, and in many cases, can be the unspoken, hidden key to success.

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Make better informed decisions

Here's a great way to make better informed decisions. It's called War Games, and it's one of the best tools in the Competitive Intelligence armoury. A War Game is a military and business exercise which you carry out to test or improve your tactical expertise. Different scenarios and actions are thrown into the exercise, and teams have to react to them. These teams represent your company and your competitors. It's a highly effective way to test your assumptions about your ever-changing competitive environment. And also helps your organisation to better understand itself and move forward confidently. More here:

https://octopusintelligence.com/what-is-a-war-game/