AUSTIN, Texas - eTradeWire -- Scoop Social Co., the luxury experiential dessert brand known for its iconic Italian gelato carts, is proud to announce an exciting partnership with Air Canada to celebrate the launch of Air Canada's direct flight route to Milan, Italy.

To mark the occasion, Air Canada has partner with Scoop Social Co. to showcase its custom Italian Piaggio Ape gelato carts, authentically sourced from Italy and handcrafted to deliver a true European experience. These eye-catching carts, synonymous with Italian street culture, will be featured at select promotional events, pop ups, and activations designed to bring the charm, flavor, and spirit of Milan directly to travelers and communities across North America.

This collaboration blends Italian culinary tradition, design, and travel inspiration, offering guests a sensory journey that mirrors the excitement of arriving in Milan itself, from the first scoop of gelato to the anticipation of boarding a nonstop flight to one of Europe's most iconic destinations.

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"Milan represents style, culture, and indulgence, values that align perfectly with our brand," said Kyle Foubert, Sales Director of Scoop Social Co. "Partnering with Air Canada allows us to transform travel promotion into an experience. Our Piaggio Ape gelato carts are more than dessert, they are a celebration of Italian lifestyle and craftsmanship."

Air Canada's new direct route to Milan strengthens connectivity between North America and Italy, making it easier than ever for travelers to explore Milan's renowned fashion, food, art, and history. Through this partnership, Scoop Social Co. enhances the travel narrative by offering an immersive pre-departure experience that evokes the romance of Italian streets and cafés.

The collaboration underscores Scoop Social Co.'s commitment to experiential marketing, cultural storytelling, and premium event design, while reinforcing Air Canada's mission to inspire global exploration through meaningful, memorable moments.

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For more information, please visit www.scoopsocialco.com.

About Scoop Social Co.
Scoop Social Co is the leader in the mobile gelato and dessert cart service, with locations across North America. At Scoop Social Co, we are a team of seasoned industry veterans that love to innovate and are passionate about making each and every event memorable. Partnering with local artisan brands of gelato and ice, you can find us at various social and corporate events in your city! www.scoopsocialco.com

About Air Canada
Air Canada is Canada's largest airline and the country's flag carrier, offering scheduled passenger service to destinations across Canada, the United States, and internationally. Air Canada is committed to connecting people, cultures, and experiences around the world through exceptional service and innovation.

www.aircanada.com