PHILADELPHIA - eTradeWire -- [Philadelphia, PA] — Rising rap artist AVI$U is sounding the alarm after legendary rapper Slick Rick released an album titled Victory—a title and concept AVI$U publicly announced in a press release dated November 4, 2024, for his own debut album, Victory Music. According to AVI$U, the similarities between the two projects are more than coincidence—they represent an intentional attempt to co-opt his vision, sound, and emerging genre.

AVI$U, widely credited as the pioneer of "motivational lyricism", introduced Victory Music to the world as a revolutionary project on November 4, 2024, with an official release date of November 11, 2024. In his press statement, he described the genre as "lyricism that highlights one's inner abilities to overcome poverty, adversity, and societal ills"—with a clear goal to uplift and motivate listeners through powerful, introspective storytelling.

The original press release can be read here:
🔗 https://www.openpr.com/news/3718642/introducing-a-musical-masterpiece-victory-music-by-avi-u

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AVI$U states that Slick Rick's sudden embrace of the Victory theme—without acknowledgment or credit—amounts to blatant idea theft and an attempt to "repackage" a new, culturally vital movement for personal gain.

"This isn't just about an album title," AVI$U said in a statement. "It's about a new wave. Motivational lyricism is a genre born from my life experiences, my struggles, and my vision. I planted this seed, watered it, and watched it bloom. Slick Rick saw the light and tried to take the sun."

Fans of AVI$U and independent artists across the industry have rallied in support, pointing to his original press release, artistic vision, and growing grassroots following as evidence of creative ownership.

AVI$U's Victory Music remains a groundbreaking body of work that embodies empowerment and perseverance—core tenets of the motivational lyricism genre he originated. With tracks that confront trauma, poverty, and injustice while offering hope and resilience, AVI$U has built something new and necessary in today's hip-hop landscape.

As the debate over originality and ownership in hip-hop continues, AVI$U is choosing to lead with integrity and authenticity, encouraging fans to stay tuned for his next moves—and to always check the receipts.

For media inquiries, interviews, or booking, contact:

Crown State of MInd LLC

1820 Chapel Avenue W

Suite 300

Cherry Hill, NJ 08002

business@avisumusic.com