BOSTON - eTradeWire -- RAIN Group, a global sales training company delivering results through in-person and virtual sales training, coaching, and reinforcement, has again been recognized by Selling Power as one of the Top Sales Training Companies of 2025.

This marks RAIN Group's tenth consecutive year on the list, reflecting the measurable success clients achieve and the firm's continued leadership in the sales training industry.

Over the past year, RAIN Group has continued to drive powerful client results and strengthen its market position:

• Programs and clients earned Stevie® Awards for outstanding sales performance outcomes.
• Ranked the No. 1 sales training vendor on Gartner Peer Insights based on verified client reviews.
• Maintained Leader status on the G2 Grid Report for Sales Training & Enablement across multiple consecutive quarters.
• Launched Selling to Senior Executives, a new program that teaches sellers to engage at the executive level, align solutions with strategic goals, and win complex sales.
• Conducted a global study on Continuous Learning in Sales, analyzing responses from 240+ sales professionals across industries and regions.
• Released two assessments, the Sales Capability & Execution Assessment, which identifies gaps in capabilities, mindset, and execution across sellers and sales managers, and the Sales Skills Self-Assessment, which gives sellers a personalized 30-page report benchmarking their performance against RAIN Group's Top Performer database.

Following its acquisition by Alchemist, a UK-based learning and development business specializing in leadership development and sales training, RAIN Group has continued to invest in innovation to support global sales teams:

• The RAIN Group Center for Sales Research recently published a new Sales Kickoff (SKO) survey to explore how organizations structure events and what drives impact.
• The imminent launch of a suite of AI-powered sales training solutions, allowing clients to accelerate skill development, simplify enablement, and deliver personalized coaching at scale.

"Clients turn to us for tailored programs that drive real change and real results," shared Erica Schultz, CMO of RAIN Group. "This recognition reflects both the trust our clients place in us and the tangible results we help them achieve."

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About RAIN Group

RAIN Group is an award-winning leader in sales transformation, with over 20 years of researching and enabling top sales performance. RAIN Group's modular, multi-modal approach to sales training provides flexible and customizable solutions for complex global teams. Trusted by leading companies, RAIN Group partners with clients to ensure learning is adopted, creates lasting behavior change, and drives measurable results. Learn more at https://www.raingroup.com.