FORT MYERS, Fla. - eTradeWire -- Brian Grossman has joined Priority Marketing as a senior public relations manager to help guide earned media strategies for the firm's clients and partners.

In this role, Grossman provides strategic public relations and media relations counsel to for-profit and nonprofit clients. His copywriting focus includes drafting news releases, contributed articles, guest opinions, blogs, awards submissions and other editorial content. Grossman also pitches stories to reporters and editors, prepares key messages and talking points for clients, coordinates news conferences and media tours, and facilitates media interviews in addition to providing crisis communications and media training.

Priority Marketing's portfolio of public relations services including copywriting, media pitching, internal and external communications strategy, community relations, awards nominations, reputation and issues management, speech development, crisis communications, media training, event promotion and more.

Before joining Priority Marketing, Grossman was director of client strategy for Radancy, director of public affairs for CRAFT and director of product communications for American Chemistry Council. Prior roles include account director for Radancy, account executive for Sage Communications, program manager for Potomac Communications Group, account executive for Gibbs & Soell and staff writer for the Clinton Chronicle.

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Grossman earned a Bachelor of Arts degree in political science and Master of Science degree in communication from North Carolina State University.

About Priority Marketing

Founded in 1992 by Teri Hansen, APR, Priority Marketing's portfolio of professional services includes public relations, brand development, web services, social media, creative services, media buying, video production, digital marketing, event planning and more. As Southwest Florida's largest full-service firm, Priority Marketing has grown to include more than 65 savvy creatives and mastermind strategists who partner with clients across a broad spectrum of industries, including hospitality and tourism, retail, health care, senior living, construction, legal, aviation, financial, education and government, as well as charitable organizations. The firm has been honored at the local, state, national and international levels with prestigious awards while providing more than $6 million in discounted and pro-bono services to local nonprofits. For more information, please call 239-267-2638 or visit PriorityMarketing.com (http://www.prioritymarketing.com/).