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Porkie Pie Named Official Pet Nutrition Partner of National Trail Run With Your Dog Day
eTradeWire News/10833722
MELBOURNE, Australia - eTradeWire -- PawHealthAI, the Australian pet health platform, today announced Porkie Pie as the Official Pet Nutrition Partner of National Trail Run With Your Dog Day, a new and virtual event taking place on May 2, 2026.
The event is open to every dog owner in Australia with access to a trail — coastal paths, park tracks, riverside routes, or local trails. On May 2, participants across the country are invited to run with their dogs and share the experience through the PawHealthAI app. Entry is free, and every participant is automatically entered into a Grand Prize Drawing with prizes from event sponsors.
TWO PASSIONS. ONE DAY.
Australia is one of the world's highest pet-owning nations, with 73% of households owning at least one pet. Nearly half own a dog. More than 3.65 million Australians participate in running — and trail running is its fastest-growing segment.
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The COVID-19 pandemic drove a simultaneous boom in both trail running and dog ownership. Pet ownership jumped from 61% of households in 2019 to 73% today. Trail running has grown 231% globally over the past decade and continues to accelerate.
As Jim Schuman, Co-Founder and CEO of PawHealthAI, put it: "It's like avocado on toast. Two great things that are even better together. That's National Trail Run With Your Dog Day."
PORKIE PIE: OFFICIAL PET NUTRITION PARTNER
Porkie Pie joins National Trail Run With Your Dog Day as the Official Pet Nutrition Partner. The Australian-owned supplement brand offers a range of vet-recommended chews — including Stress Support, Gut Support, Cardiac Support, and an 8-in-1 Multivitamin — built around the belief that small, consistent habits shape a pet's long-term health and happiness.
On the announcement, Alexandra, CEO of Porkie Pie, said: "At Porkie Pie, our philosophy has always been that your habits shape their future. Running, like nutrition, is a small habit that contributes to your pet's long-term health and happiness. National Trail Run With Your Dog Day brings that to life in the most joyful way possible — and we're proud to be part of it."
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ABOUT NATIONAL TRAIL RUN WITH YOUR DOG DAY
National Trail Run With Your Dog Day is a free, virtual event held annually on May 2, created by PawHealthAI. For more information and to register, visit: www.trailrunwithyourdogday.com
ABOUT PAWHEALTHAI
PawHealthAI is an Australian pet health platform — a single app connecting every pet care touchpoint.
ABOUT PORKIE PIE
At Porkie Pie, we're a tail wagging bunch of dog lovers on a mission to make good habits stick, for humans and their pups. We believe the path to a happy, healthy dog starts with a sprinkle of smarts, a dash of love, and a whole lot of heart.
The event is open to every dog owner in Australia with access to a trail — coastal paths, park tracks, riverside routes, or local trails. On May 2, participants across the country are invited to run with their dogs and share the experience through the PawHealthAI app. Entry is free, and every participant is automatically entered into a Grand Prize Drawing with prizes from event sponsors.
TWO PASSIONS. ONE DAY.
Australia is one of the world's highest pet-owning nations, with 73% of households owning at least one pet. Nearly half own a dog. More than 3.65 million Australians participate in running — and trail running is its fastest-growing segment.
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The COVID-19 pandemic drove a simultaneous boom in both trail running and dog ownership. Pet ownership jumped from 61% of households in 2019 to 73% today. Trail running has grown 231% globally over the past decade and continues to accelerate.
As Jim Schuman, Co-Founder and CEO of PawHealthAI, put it: "It's like avocado on toast. Two great things that are even better together. That's National Trail Run With Your Dog Day."
PORKIE PIE: OFFICIAL PET NUTRITION PARTNER
Porkie Pie joins National Trail Run With Your Dog Day as the Official Pet Nutrition Partner. The Australian-owned supplement brand offers a range of vet-recommended chews — including Stress Support, Gut Support, Cardiac Support, and an 8-in-1 Multivitamin — built around the belief that small, consistent habits shape a pet's long-term health and happiness.
On the announcement, Alexandra, CEO of Porkie Pie, said: "At Porkie Pie, our philosophy has always been that your habits shape their future. Running, like nutrition, is a small habit that contributes to your pet's long-term health and happiness. National Trail Run With Your Dog Day brings that to life in the most joyful way possible — and we're proud to be part of it."
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ABOUT NATIONAL TRAIL RUN WITH YOUR DOG DAY
National Trail Run With Your Dog Day is a free, virtual event held annually on May 2, created by PawHealthAI. For more information and to register, visit: www.trailrunwithyourdogday.com
ABOUT PAWHEALTHAI
PawHealthAI is an Australian pet health platform — a single app connecting every pet care touchpoint.
ABOUT PORKIE PIE
At Porkie Pie, we're a tail wagging bunch of dog lovers on a mission to make good habits stick, for humans and their pups. We believe the path to a happy, healthy dog starts with a sprinkle of smarts, a dash of love, and a whole lot of heart.
Source: PawHealthAI
Filed Under: Pets
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