NEW YORK - eTradeWire -- On January 9th the Peacock TV show The Traitors premiered its first episode of season 3. The launch of the new season included several press releases and public stunts to promote the first time airing. These public stunts included the show's iconic, cloaked figures traveling around New York City, carrying lanterns.

Amongst the cloaked figures was a Scottish bagpiper, who led the group through several high traffic areas of Manhattan. The areas included Union Square, Times Square, a New York City subway, Eataly, and Katz's deli. At the end of the day, the cloaked figures stood outside of Alan Cummings' Club Cummings bar for a private party that screened the first episode. Several members of the show also attended including Bob Harper, Dolores Cantania, Peter Weber, and Peppermint. Journalists from People and The Daily Beast were also in attendance.

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Some notable names from Instagram posted about the stunt, including F Jerry and Dude with Sign.

The Scottish bagpiper Cristopher Rodriguez from https://www.nycbagpipes.com/ appeared at several locations with the cloaked figures, including Times Square, a march from Astor Place to Union Square, Kat's Deli, and Club Cummings.