New Raleigh Startup Cuts Website Load Times

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Decreasing website load times is good news for local businesses.

RALEIGH, N.C. - eTradeWire -- Businesses in the U.S. lose millions of dollars each year from having a slow website. For a company like Amazon, that can mean a loss of up to $1.6 billion per year. Padeo, a new startup out of the Triangle, has announced that they're offering a new way to decrease website load times in a way that will be accessible for every business. Padeo uses a predictive model to decide how website resources (like images, scripts, and stylesheets) should be preloaded when a customer is browsing a business's website. Their product can mean big savings for businesses trying to sell online, while also providing a better web experience for people with limited access to bandwidth.

"Longer load times on a website means visitors spend less time browsing and are less likely to make a purchase." says Ben Hardison, Co-Founder at Padeo. "The vast majority of local businesses don't have the resources to engineer their website for speed in a way that Amazon or Google would." A recent experiment from Google shows this problem clearly — a page load time difference of one second to five seconds made mobile visitors 90% more likely to leave the site completely. Hardison adds, "Padeo is a code-free way for any business to provide a faster website experience."

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There are many technology companies out there that are trying to address the issue of page load times. Padeo's unique solution offers key benefits that other companies aren't addressing:
  • Padeo works with your existing website on any platform, including WordPress, Squarespace, and Shopify.
  • Padeo doesn't require any technical expertise and can be installed on a website with one-click.
  • Padeo increases the performance of local business websites with local audiences in ways that content delivery networks, or CDNs, are unable to provide.

"Research at Stanford concluded that 75% of users make judgments about the credibility of a company based on their website," says Hardison. "In 2021, providing a near-instant browsing experience is expected by most customers."

Padeo offers their predictive preloading service for free, with premium plans starting at $19/month. For agencies with many web clients, Padeo offers discounted agency pricing.

Learn more about Padeo at https://padeo.io/en/.

Contact
Padeo
***@padeo.io


Source: The Hummingbird Group, Inc.
Filed Under: Internet

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