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New Family Entertainment Center Coming Soon to Saucon Valley Square

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B Social, a two-story, 45,000-square-foot restaurant and entertainment venue, will offer live music, bowling, axe throwing, arcade games, and more.

BETHLEHEM, Pa. - eTradeWire -- B Social, a state-of-the-art multi-entertainment center and event venue that utilizes cutting-edge technology to provide guests with a unique, multifaceted experience, is opening in Saucon Valley Square Shopping Center at 3717 U.S. Route 378 in Bethlehem this summer. 3717 FEC LLC, the building's owner, recently announced the highly anticipated plans for the former Revolutions Multi Venue Entertainment Center, which closed in 2019.

"Our goal with B Social is to create an epic destination where anyone can come together, just as our name implies, to be social. Whether you choose arcade games, axe throwing, bowling, or enjoying our diverse menu, we're the place for you" said B Social Co-Owner Kayur Popat.

B Social boasts over 70 screens and two next-generation, high-performance mega-spectacular LED walls: a 34-foot dining room screen and a 24-foot experience center screen. Various experiences are located throughout the venue, including live music, a dance floor, bowling, axe throwing, and an arcade. In addition, the center has three full-service bars and an indoor/outdoor beer garden serving hyper-local craft beers. Its curated menu will reflect Lehigh Valley's culinary heritage, serving handcrafted bites from a ceramic pizza oven. Private party options will be available for all gatherings, like corporate events, children's birthday parties, networking mixers or milestone celebrations.

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"B Social is more than a culinary destination. Our open layout allows us to transform each section of our venue into the perfect space for any celebration or gathering," said Zoltan Estrella, general manager of B Social.

3717 FEC LLC purchased the site in 2022 in a deal brokered by the Colliers Retail Allentown Team. Both Scott Horner and Seth Lacey of Colliers represented the buyer. The building, formerly the Revolutions Multi Venue Entertainment Center, has undergone an extensive renovation campaign to transform it into the ultimate entertainment hub unlike any other in the Lehigh Valley. Renovation elements include installing a new HVAC system; installing a state-of-the-art sound and video system, including television and projector upgrades; reupholstering all furniture; upgrading the bowling management system to the latest high-tech Sync® Center Operations; installing the newest and most popular arcade games like Godzilla; and replacing all the refrigeration and beer coolant lines.

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"What sets us apart from other venues in the area is our unique blend of activities and ambiance that truly captures the spirit of the Lehigh Valley," said B Social Co-Owner Mike Patel.

The venue is scheduled to open later this summer. B Social is currently hiring for all positions, and those interested in applying can visit this online application: www.tmt.spotapps.co/job-listings.

Source: B Social
Filed Under: Restaurants

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