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"Through the years, we've made very few changes to our brand," says Co-owner Jennifer Morsell. "We feel it's time for a new look. We chose the name 'Mountain Madness Soap Co.' because it represents our love of the mountains and outdoors. That love for nature will be the focus of our new branding."
The website and downtown Coeur d'Alene storefront have already been updated with the new look. Packaging and label updates will be rolled out gradually over the coming months.
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In addition to the new branding, Mountain Madness also made updates to its website.
About Mountain Madness Soap Co.
Mountain Madness Soap Company sells soaps and bath products handmade in the heart of Coeur d'Alene, Idaho. They are focused on quality products, community involvement, and environmental impact. Fueled by those passions, their products are thoughtfully made daily by a dedicated team who shares mutual goals and a genuine love for what they do.
View the website here: https://www.mountainmadnesssoap.com/
Mountain Madness Soap Co.
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