SHREWSBURY, U.K. - eTradeWire -- The project kicked off in August 2023 with a series of scoping meetings between the Shrewsbury-based display specialist and the wholesale building materials brand to explore screen options, followed by training meetings to fully explore available software, and features designed to maximise the impact and effectiveness of the chosen screens.

Mid West Displays then project managed the installation of screens and the set up of software and initial content across the branch network, using their UK-wide installation teams.

Head of Sales at Mid West Displays Michelle Farnsworth stated "We were proud to be chosen by SIG roofing for such an ambitious project and are delighted it has been completed swiftly and successfully."

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A spokesperson for SIG Roofing said, "We are delighted to partner with Mid West Displays on this extensive project. The screens have been well received by our sales office teams and customers. Michelle and the team have managed the rollout seamlessly, and we look forward to bringing the project to a successful completion in the near future."

Mid West Displays was formed in 2004 and is the leading manufacturer, supplier and installer of LED display products used in window & interior displays in the retail, property and fast service sectors. They were acquired by Wrights Plastics Group in 2016.

More info at https://midwestdisplays.co.uk/blogs/case-studies/roofing