BOISE, Idaho - eTradeWire -- Meet the next evolution in coffee. MANE DRINK, a Lion's Mane mushroom-infused nitro cold brew, is set to redefine the mushroom coffee market with an official launch at the end of April. Pre-orders are now open at www.manedrink.com.

Combining premium cold brew coffee with clinically studied Lion's Mane mushroom extract, MANE DRINK delivers a smooth, brain-boosting nootropic beverage designed for focus, memory, and sustained energy — without the crash.

"We set out to create a mushroom coffee that actually tastes great and delivers on performance," says Christian DeMarco, Co-Founder of MANE DRINK. "Lion's Mane is known for its cognitive benefits, but we wanted something people would truly enjoy drinking daily — a game-changer in functional coffee."

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Unlike traditional brews, MANE DRINK offers a silky, nitrogen-infused texture, made with natural ingredients and no refined sugar, creating a delicious and functional beverage for everyday use.

In a strategic partnership, Anchored Coffee Company will serve as MANE DRINK's exclusive initial distributor in Idaho, helping bring this innovative product to market.

"The demand for functional, healthier coffee alternatives is exploding," says Kassi Allen, representing Anchored Coffee Company. "As soon as I tried MANE DRINK and saw what it could do, I knew we had to be part of this. I'm so excited to be Idaho's distributor and to help launch something truly different."

Allen Yates, Co-Founder of MANE DRINK, recognized the growing need for brain-boosting, functional beverages that don't sacrifice taste. "I've always been an entrepreneur focused on creating products people actually need — and when I recognized the gap in the market for a real Lion's Mane coffee that works and tastes great, I knew we had to build it," says Yates. "Bringing Christian into the fold was key — together, we're taking this to another level."

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With Lion's Mane (Hericium erinaceus) gaining attention for its cognitive and neuroprotective benefits, MANE DRINK is positioned to lead the functional coffee movement, offering a beverage that fits the needs of thinkers, doers, and creators.

Consumers are now seeking coffee that does more — a beverage that fuels the brain and body. With pre-orders open and first shipments expected April 23, 2025, MANE DRINK is ready to meet that demand.

For more information and to pre-order, visit www.manedrink.com.