ATLANTA - eTradeWire -- Atlanta, GA – Loyal Locker, a blockchain-enabled loyalty platform, proudly announces the beta launch of its platform designed specifically to help Black-owned businesses boost customer retention, engagement, and revenue growth.

Loyal Locker makes it easy for businesses to reward loyal customers through a secure and transparent system. Merchants can create custom point-earning rules, run automated Email and SMS campaigns, and join a growing cross-merchant network—so shoppers can earn and redeem rewards across trusted local businesses.

"We created Loyal Locker to be more than a loyalty app—it's a network for shared growth," said Tunde Noibi, Founder of Loyal Locker. "Not only do we help Black-owned businesses scale with modern tools, but we also give customers more reasons to support and stay loyal—knowing their points can travel with them across the community."

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With its cross-merchant loyalty feature, members earn points at one business and redeem them at another—turning everyday purchases into long-term rewards. Every transaction is recorded on the Ethereum blockchain, ensuring transparency and trust for both merchants and shoppers.

Beta Launch Highlights:

• Mobile App for Members (iOS & Android): Easily track, earn, and redeem points on the go
• Cross-Merchant Rewards: Points can be used across participating Black-owned businesses
• Built-in Marketing Tools: Launch loyalty campaigns with minimal effort
• Founder's Discount: Special pricing for early adopters

Now Accepting Beta Signups: Black-owned businesses can reserve a spot in the beta and unlock early access benefits. www.loyallocker.com