WENATCHEE, Wash. - eTradeWire -- JBe Marketing Group is thrilled to announce INSPIRE Northwest™, a premier marketing and communications conference presented by How to Fascinate® and the Kenady Group scheduled for Thursday, October 16, 2025, from 1:00 p.m. to 7:00 p.m. at the Numerica Performing Arts Center in Wenatchee, Washington.

This groundbreaking event aims to inspire creativity and knowledge, foster community, and elevate brands to be at their best in Washington State. Marketing professionals, communications experts, digital designers, sales leaders, executives, business owners, students, and educators are invited to participate in an afternoon of transformative learning that will culminate with an exclusive Business-to-Business (B2B) networking social.

"INSPIRE Northwest™ is designed to prepare industry leaders for the rapidly evolving marketing landscape and emerging technologies like AI," said Jennifer Bushong, MA, CEO of JBe Marketing and Founder of INSPIRE Northwest™.  "This landmark event unites diverse professionals, fostering powerful connections and driving innovation that will shape the future of marketing in our region."

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The conference will feature nationally recognized and published industry-leading speakers and panelists, including:

• Hillarie Kay, Speaker and Chief Culture & Strategy for How to Fascinate® the team member of Sally Hogshead, founder of How to Fascinate®, world-class branding expert, New York Times bestselling author, and Hall of Fame speaker.
• April Kemp, an award-winning motivational speaker, leadership expert, and Dream Coach dedicated to empowering people to boldly chase their dreams. After a successful corporate career holding multiple executive roles, April courageously followed her passion, founding the Fanatical DreamHer platform.
• Hope Kemp-Hanson, creative concept designer with experience working for leading sportswear brands including North Face, Adidas, and PlayMakar

INSPIRE Northwest™ will feature three sessions with an opening keynote and closing remarks followed by a B2B networking:

Opening Keynote:
"Believe It. Dream It."  April Kemp Speaker, Founder, Fanatical DreamHer,

Session One:

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JBe Marketing Keynote
Identify Your Unique Brand with Hillarie Kay "Perception-Reality Making Your Brand Stick Without Sacrificing Authencity" presented by iPro Building

Session Two:
NCW Tech Alliance "AI & Marketing" presented by GTC

Session Three:
Wenatchee World "The Art of Storytelling" presented by SkillSource

The conference schedule is listed on the INSPIRE Northwest® website.

JBe's INSPIRE Northwest™, powered by an exceptional alliance of regional media partners and organizations including, How to Fascinate®,  Kenady Group, iPro Building, GTC, SkillSource, The Wenatchee World, NCW Tech Alliance, Chelan Douglas Regional Port Authority, Moss Adams, Washington Trust Bank, Cheri Kuhn EOS®,  Wellness Place, Nancy's Party Rentals, P2X Studio, and more.

To learn more, visit http://www.inspire-nw.net or http://www.jbe-marketing.com, call JBe Marketing Group, 509.433.4488. INSPIRE Northwest™ is a trademark of JBe Marketing Group, LLC.