ALEXANDRIA, Va. - eTradeWire -- Advanced Solutions International (ASI), a leading global provider of cloud software and services for associations and non-profits — and the developers of the iMIS Engagement Management System — announced today a strategic product partnership with Feathr, a multi-channel marketing automation platform for associations and non-profits. Learn more at www.advsol.com.

Feathr specializes in helping associations and non-profits build and execute dynamic digital marketing campaigns. The Feathr platform closely integrates with iMIS® to activate membership data and engage across multiple channels, including digital advertising, social media, and email marketing. From growing new member acquisition to year-round engagement, from promoting major events to boosting industry advocacy, Feathr's modern digital marketing software helps organizations cut through the noise.

iMIS® is designed to meet the unique management needs of associations, unions, regulatory bodies, and other non-profits. Clients can enjoy all the features they need to effectively manage their organizations plus a powerful API with hundreds of proven integrations, easy-to-use dashboards and reports, and an optional Web CMS. Powered by Microsoft Azure, the world's #1 cloud computing platform, iMIS provides automatic upgrades, world-class data security, and peak performance.

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"Feathr has worked closely with ASI for many years, and we are excited to become a strategic Authorized iMIS Product Partner. This represents a significant step forward in our shared vision to help the iMIS community activate their membership data to drive engagement," said Aidan Augustin, Feathr's Co-Founder & Chief Revenue Officer. "Working together, we can deliver exceptional value and we're looking forward to our expanded relationship with ASI."

"Feathr has already made its mark on the iMIS community, and our clients appreciate the impact the platform has had on their advertising, email marketing, and social campaigns. Feathr is a valued partner, and we are excited to celebrate this new milestone, which will bring them broader access to resources, collaboration opportunities and support to drive even greater success for our clients," said Edward Wendling, ASI's Vice President, Strategic Partnerships & Revenue.

About Feathr
Feathr is a marketing automation platform designed for associations and non-profits.  Feathr unifies email marketing with digital advertising (search, social, and programmatic) to engage people across the web, along with insightful reporting to reveal which channels, campaigns, and creatives are performing. More than 1,500 associations and non-profit organizations — from American Association of Endodontists to The National Trial Lawyers — use Feathr to power their marketing and communications. Learn more at www.feathr.co.

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About ASI
Advanced Solutions International (ASI) is a leading global provider of cloud software and services for associations and non-profits. ASI helps clients digitally transform, streamline operations, and grow revenue through industry expertise, best-practice advice, and high-quality solutions. Its portfolio of solutions includes iMIS® for association and non-profit management, TopClass LMS for learning management, OpenWater for application and review management, and Clowder® for year-round mobile app management. Learn more at www.advsol.com.