RICHMOND, Texas - eTradeWire -- ERA Legacy Living, a Texas residential real estate agency, has become the latest ERA brokerage to become part of the successful communication platform, hgRECRUITS™, by Happy Grasshopper.

"We are delighted to be working with ERA Legacy Living. As with all our brokerage clients, the goal is to help them increase agent headcount and production," said Dan Stewart, founder of Happy Grasshopper, "We'll do that by first taking the time to understand the needs, culture, and goals of their brokerage, and then our copywriting team will create exactly the right messages for delivery via email, text, ringless voicemail drop, handwritten card, and social media post."

Happy Grasshopper's mission is to connect the world in conversation. The platform does this with each client by creating specialized messaging that work to nurture relationships consistently. Through Happy Grasshopper's automated system, "Chirp", agents can utilize the company's five key messaging types: email every three weeks, birthday texts and voicemails, transaction anniversary texts and voicemails, quarterly lead harvesting messages and holiday messages.

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"Happy Grasshopper brings in a personal touch that I think sometimes goes missing in the crazy day-to-day world of real estate. Chirp has given us the tools to stay in touch with past clients & sphere and bring value in to create more business and  amazing opportunities for our agents," said Jemila Winsey, co-owner of ERA Legacy Living.

The great outcome of Chirp is the massive return on investment. Just one average transaction (per NAR, $6,000 GCI) generated via Chirp™ yields an 1,160% ROI. That means $1 invested equals $11.60 returned.

"I think the key is that agents are historically busy right now, and they need an easy way to start conversations with the people in their databases," Barry Jenkins, Better Homes and Garden Native American Group in Virginia Beach, says, "That's what Happy Grasshopper has done. Now it's not just 'join our office,' it's now that you're here, let's help you reach all these past clients and sphere of influence, and agents are thrilled because those are the best clients to win because they already know, like, and trust you. Happy Grasshopper is uniquely poised to help us do that."

Along with ERA Legacy Living, Happy Grasshopper is helping other companies harvest those agent/client relationships. These companies include Better Homes and Gardens Real Estate, Ten Oaks Real Estate, RE/MAX Preferred, 72 Sold and more.

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To learn more about hgRECRUITS™, visit https://happygrasshopper.com/hgrecruits

About ERA Legacy Living

ERA Legacy Living is led by Jemila and Patrick Winsey, experienced business owners, real estate investors and a successful real estate team who share a passion for agent development and personalized client service. The firm's nearly 70 agents work with luxury, first-time and move-up buyers, as well as those who are downsizing or relocating to the area. In 2021, the firm was recognized in the REAL Trends 500 rankings, earning a spot in the Nation's Best rankings. For more information about ERA Legacy Living, visit https://www.era.com/era-legacy-living-54871c

About Happy Grasshopper

Happy Grasshopper is a company that helps people initiate and foster conversations with prospects, customers, and others through a variety of media. For more information, visit https://happygrasshopper.com/

Source: Happy Grasshopper

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