OTTAWA, Ontario - eTradeWire -- Revenue Marketing consultancy Demand Spring is pleased to be a Corporate Partner of the 2026 IWBF Wheelchair Basketball World Championships (Ottawa 2026) taking place September 5 to 19 in Ottawa. The Ottawa 2026 IWBF Wheelchair Basketball World Championships will feature both men's and women's games at The Arena at TD Place and Carleton University.

More than just a sports event, Ottawa 2026 is a platform for inclusivity and social change. This championship will challenge perceptions, celebrate diversity, and demonstrate the unifying power of sport. This community-driven movement promotes accessibility and celebrates the strength of the human spirit.

"We are absolutely thrilled to be partnering with IWBF as they bring the wheelchair basketball world championships to Ottawa," said Mark Emond, Founder and CEO of Demand Spring. "I have been involved in coaching youth basketball for many, many years and have seen first-hand the positive impact this sport can have. We are so excited to be involved with this organization and to be able to support the world championships in the city where Demand Spring was founded."

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For more information about the IWBF Wheelchair Basketball World Championships, visit https://ottawa2026.ca/.

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About Demand Spring

For over 14 years, Demand Spring has partnered with some of the largest and fastest-growing B2B brands to elevate their marketing practices. Our approach blends leading-edge yet practical Revenue Marketing strategies with expertise in marketing technology, delivering measurable results. Now, as we enter the transformative AI era, Demand Spring is proud to help CMOs and their teams embrace innovation, drive optimization, and navigate the future of B2B marketing with confidence. At Demand Spring, we're not just adapting to change—we're leading the way forward.

About IWBF

The International Wheelchair Basketball Federation (IWBF) is the international governing body for the sport of Wheelchair Basketball. IWBF is recognized by the International Paralympic Committee (IPC) as the sole competent authority in wheelchair basketball worldwide. IWBF is a non-profit organization whose purpose is to provide opportunities for persons with a lower limb disability to play the game of wheelchair basketball.