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And with good reason. Instead of dealing with complicated ad interfaces or paying the high costs of:
You can go directly to the consumer!
What is Dedicated Email Advertising?
A dedicated email is a custom email that is sent to a publisher's list of subscribers. Each dedicated email is entirely devoted to a single marketer. It allows marketers to reach a specific target audience by leveraging a website subscriber base.
These emails are sometimes referred to as:
- email drop
- dedicated e-blast
- newsletter blast
- email list rental
It's Not Buying A Email List
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This differs from buying an email list. If you are the advertiser the list is never revealed.
Instead, you send the email content to your publishing partner, who then sends the email to their list.
The big benefit of this approach is that you appear in the email box of subscribers who requested information from the publisher.
This method shortcuts other online advertising approaches that require:
constantly updating ads.
lots of patience.
Click the link below to discover the big challenge with dedicated emails that you must avoid:
- How can I talk to a live person at Facebook?
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