CLERMONT, Fla. - eTradeWire -- Carsan Window Fashions, a 50-year vertically integrated window covering manufacturer, has received the Window Covering Manufacturers Association (WCMA) 2025 Best New Technical Innovation Award in the Horizontal Blinds (All Finishes) and Motorization and Automation category. The award recognizes Carsan's branded AM motorized horizontal blinds, engineered to both lift and tilt in a single motorized system.

Standard motorized horizontal blinds on the market today perform one motion or the other. They lift, or they tilt. Dealers and designers have had to choose, or stack two systems, adding cost and complexity. Carsan's AM motorized horizontals deliver both motions through a single integrated motor.

"Innovative technologies have created the ability to lift and tilt horizontal blinds in one motor," said Sandro Franco, Co-CEO for technical operations at Carsan Window Fashions and the chief engineer responsible for research and development on this product. "That is what dealers asked us for. The WCMA recognition confirms it is what the industry has been waiting for."

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"Our dealers sell motorization every day," said Carmine Franco, Co-CEO for business at Carsan. "Until now, they have had to explain to their customers why lift and tilt could not work together. Now they can sell one solution. That changes their conversation."

This is the second WCMA award in Carsan's history. The company earned its first WCMA recognition roughly 20 years ago, making the 2025 honor a milestone that spans two decades of product engineering. Carsan is launching this motorized horizontal line to dealers as DualMotion across the United States and Canada, with Quebec and Ontario expansion underway.

About Carsan Window Fashions

Carsan Window Fashions is a 50-year family-owned manufacturer. The company manufactures faux wood, roller shades, vision shades, and the DualMotion motorized line, supplying exclusively to dealers, fabricators, and e-commerce retailers across the United States and Canada. Carsan does not sell direct to consumers.

For more information, visit carsanwf.com.