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Brother-sister duo pivots family business to bring next-generation smart folio to consumers

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Silviano Smart Sleeve
Silviano's luxury leather 'smart sleeve' integrating high-tech features is now available at a limited-time discount via Indiegogo

LONDON - eTradeWire -- A new crowdfunding campaign launched today aims to bring an innovative product to market that puts an eco-friendly and high-tech spin on the classic Italian leather folio.

For more than three generations, the Silviano Group has manufactured luxury leather goods. Now, the family business's next generation of leaders — brother and sister Nakul and Sonal Malhotra — are pivoting to sell a new line of high-end and eco-friendly leather products with a smart tech twist.

The Silviano Smart Sleeve is an elegantly crafted, stylish leather sleeve designed to organize paperwork, files, and small electronic devices like laptops, tablets, and smartphones.

The sleeve is integrated with smart Bluetooth technology that allows it to be tracked and located using Chipolo's item finder technology and mobile app. It also contains a wireless power bank for quick charging of up to three devices at a time within the sleeve.

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The company launched the product today through a crowdfunding presale campaign at Indiegogo. Through the sale, backers will be able to buy the sleeve at super early bird discount prices of up to 60 percent off.

Nakul and Sonal Malhotra hail from a family with more than 70 years of experience in the leather industry. After working in the family business for more than a decade, they decided to meet new demand for affordable and innovative leather goods by developing products for a modern, tech-integrated leather folio.

"Our goal is to create quality products with timeless elegance and cutting-edge technology, uniting form and function," Sonal Malhotra said. "We are thrilled to offer customers early access to our product and welcome them as the first members of our brand community."

The Smart Sleeve, available in 13.3" and 16" versions, is handcrafted with full-grain, light weight, genuine "eco leather" made with vegetable-tanned cowhide. The Sleeve includes a retractable handle and interior sections with a laptop compartment, card slots, zip pockets, and more. The folio's exterior is finished with plant-based waxes using Silviano's signature hand-painted "Tamponata" technique.

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For added protection, the slim, modern folio is manufactured with a secure RFID faux fur lining. The sleeve charger is compatible with Android and Apple devices and the Bluetooth tracking technology works with Siri, Alexa and Google Assistant.

Backers of the Indiegogo campaign will have access to limited-time, early-bird offers, personalization, and inside information about the brand exclusive to early adopters. View Indiegogo page at https://www.indiegogo.com/project/preview/f59a2fbe#.

Watch a video about the product at https://vimeo.com/465440458/0c7db08542.

Sonal Malhotra

Source: The Silviano Group
Filed Under: Business, Technology, Deals

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