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Jay Abraham did it with risk reversal and further elaborating on the famous adman Rosser Reeves' USP strategy.
Dan Kennedy did it with Magnetic Marketing and copywriting.
Seth Godin did it with his recasting of marketing history and explaining the way ideas spread live a virus.
Rich Schefren is credited with the origination of the webinar.
Russell Brunson changed the face of the internet with his Click Funnels.
Tim Ferriss practically created a "remote lifestyle" cult through his book (The 4-Hour Workweek) and teaching time optimization.
Pat Flynn's mild-mannered approach to membership building created a quiet revolution.
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Gary Vaynerchuk's relentless drive, emphasis on 'the hustle', and leveraging social media have made him famous.
(Drum roll please.)
And now there is a brand new name to add to the list...
...Mr. Alex Hormozi.
I predict that we will see a meteoric rise in his popularity.
This muscle-bound mustached entrepreneur managed to scale his businesses to $100 Million by age 31!
Which he discusses in his book $100M Offers.
His book is a mini MBA for anyone who wants to improve their marketing efforts.
(It may be better than an MBA because of the sheer practicality of his strategies).
Learn how we do it here:
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